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Predictive models for smarter agriculture

Predictive models help guide more assertive decisions in crop protection. By using field data and environmental variables, these tools guide input use with greater precision avoiding excess and improving operational performance. 

They are part of a broader shift toward more data-informed, efficient agriculture. 

Data-driven decisions in crop protection

Predictive models process climate data, soil conditions and crop growth patterns to determine the exact moment and quantity of crop products needed. This reduces unnecessary applications, increases cost-efficiency and minimizes risks to the ecosystem. 

Aligned with precision agriculture

Predictive technologies complement precision farming by providing real-time insights that guide input use according to specific field conditions. They support targeted actions that improve consistency, reduce waste, and promote better resource management across every plot. 

Sustainability in practice

By using predictive models to minimize chemical use, agricultural operations reduce emissions, avoid water and soil contamination, and protect biodiversity. This supports environmental goals while meeting global market expectations for responsible sourcing.

Predictive models are a strategic shift toward smarter, more sustainable farming. By combining data, technology and environmental stewardship, they help build a future where productivity and responsibility grow side by side. 

 

Climate risk management in agriculture: a regenerative approach

Extreme weather, soil degradation, and biodiversity loss are reshaping agriculture. To maintain productivity in the long run, farmers are turning to regenerative practices that build resilience from the ground up.

Soil: the foundation of productive farming

Healthy soil retains water, stores nutrients, and supports plant growth. Regenerative practices like cover cropping and minimal disturbance boost fertility while reducing drought and rain impact.

  • Improved water absorption helps crops in dry spells.
  • Organic matter supports microbes and enriches fertility.
  • Reduced tillage prevents erosion, keeping nutrients intact.

Biodiversity: a key factor for climate adaptation

Integrating plant diversity and maintaining natural habitats brings multiple benefits to farms, aligning with the goal of 37% climate mitigation by 2030:

  • Increases natural pollination, reducing reliance on external inputs.
  • Strengthens pest resistance, minimizing chemical dependency.
  • Promotes healthier crops, leading to better harvests over time, contributing to climate resilience and reducing climate change impacts on agricultural ecosystems.

Agriculture is evolving, and regenerative practices are playing a key role in adapting to climate risks. Want to know more? Let’s discuss how these strategies can apply to different crops.

Posted in ESG

Optimizing Juice Logistics: Efficiency From Origin To Destination

Logistics plays a crucial role in delivering juice with consistent quality and reliability. By applying advanced technology and integrating infrastructure, the entire transport process from origin to destination can be optimized. 

This approach provides buyers with greater predictability, on-time deliveries, and reduced losses; all vital for success in today’s competitive global markets. 

Smart logistics driven by technology

From real-time tracking to AI-powered route planning, technology* allows precise control of juice shipments.

This reduces delays, improves visibility, and supports proactive decision-making. 

Integrated infrastructure for seamless flow

Efficient logistics rely on coordinated operations among strategic ports, modern storage facilities, and well-connected transportation networks.

This integration ensures faster handling, secure storage, and streamlined export processes; all essential to meet the demands of international markets. 

Benefits for buyers and partners

Reliable delivery schedules and consistent punctuality significantly reduce inventory risks, helping buyers better manage stock levels and avoid costly shortages or overstock situations. 

Additionally, enhanced traceability throughout the supply chain minimizes product loss and also ensures full transparency, fostering greater confidence and stronger, long-lasting partnerships between all stakeholders.

Efficient logistics is fundamental for the juice industry’s success in global markets. 

Citrosuco continues to invest in smart solutions to deliver quality and reliability from orchard to customer. 

Navigating the global juice market: key trends and opportunities

While the global juice market remains consolidated, its dynamics are evolving. Consumer preferences are shifting toward functional benefits, premium products, and responsible sourcing. 

This moment represents an opportunity to lead with transparency, innovation, and quality that goes beyond the grove.

Trends that are shaping the market

Consumers are increasingly choosing juice products that support immunity, energy, and overall wellness. This is especially strong in Asia and parts of Europe, where the demand for low-sugar, vitamin-rich and functional blends is growing. 

Innovation meets functionality

The rise of juice-based products enriched with vitamins, minerals and natural extracts reflects a shift toward health-conscious lifestyles.

This trend is supported through the development of customized solutions that meet nutritional needs without compromising flavor or quality.

Trust built on traceability and sustainability

For brands and consumers alike, it is about how it got there. Our focus on certified quality, traceability, and environmental responsibility helps global partners differentiate in a demanding market.
From consumer expectations to product innovation, juice is evolving. 

Citrosuco is ready to navigate this new chapter by delivering trusted, health-aligned solutions built for today’s global landscape. 

If you have any questions or want to learn more about how these technologies can help you, feel free to reach out to our team. 

Every Drop Counts: Discover the Smart Tech Behind Your Juice

Technology is improving juice production from the ground up. 

From smart irrigation to automated quality control, innovation is making orange juice more efficient, sustainable, and consistent every step of the way.

How tech enhances juice production

⚙️ Precision irrigation systems that optimize water use and boost fruit yield
🌎 Smarter energy and resource management across the supply chain
🔍 End-to-end traceability enabled by digital platforms
🧃 Fresher juice with fewer variations, thanks to advanced monitoring 

Purpose-powered innovation

Technology is about responsibility. 

At Citrosuco, we apply digital solutions to produce more with less, preserving natural resources and delivering a juice that reflects innovation, care, and commitment to the planet. 
Orange juice production is evolving and the future is tech-driven, sustainable, and high-quality. If you have any questions or want to learn more, reach out to our team. 

Honoring the farmers who make orange juice possible

Farming is a legacy built on care, knowledge, and resilience.

Around the world, small and mid-sized producers are at the heart of orange juice production, nurturing the land and ensuring a steady supply of fruit that fuels both local livelihoods and global markets.

This message is a celebration of those who make this industry possible.

A global date to recognize local impact

We recognize the vital role of growers who, day after day, sustain one of the most consumed beverages worldwide. Their efforts sustain the juice supply chain while strengthening local communities and preserving surrounding ecosystems.

With access to training, sustainable practices and local development programs, these farmers are shaping a future where agriculture is productive, inclusive and environmentally responsible.

On the International Day of Family Farming, we highlight their essential contribution to building a more resilient and sustainable food system.

Commitment in action: Programa Trilhar

In Brazil, initiatives like Programa Trilhar reflect this ongoing commitment. The program supports growers on their path toward certification, technical development and long-term sustainability.

While locally implemented, its mission is global: empower farmers with the knowledge and tools to grow responsibly and thrive in a changing world.

We thank the growers who make a difference every day.

Curious about initiatives like Programa Trilhar? Reach out to learn more.

 

The global standards defining a modern juice supply chain

Certifications are essential to ensure transparency and sustainability across the juice supply chain. Standards like FSSC 22000, ISO 9001, ISO 45001 and ISO 14001 add credibility and help open doors to international markets.

These certifications reflect a structured commitment to excellence, from operational efficiency to environmental responsibility.

Food safety at the core

FSSC 22000 is a globally recognized food safety certification. Built on ISO standards and approved by the GFSI, it guarantees that our juice is produced under strict risk management systems, from raw material to final packaging. This protects consumers and reinforces trust in our practices.

Certified quality and traceability

ISO 9001 certification guarantees that every step of the production process follows rigorous quality management standards. This ensures a safe, high-quality product and strengthens traceability, a growing requirement among global partners and customers.

Workplace safety as a priority

ISO 45001 certification highlights Citrosuco’s dedication to occupational health and safety. By proactively managing risks and promoting a safe working environment, we protect our employees and ensure continuity in our operations.

Environmental practices that go beyond the grove

With ISO 14001, it is possible to affirm a commitment to environmental management. From waste control to resource efficiency and emissions monitoring, sustainable practices are embedded in Citrosuco’s production chain and audited regularly.

See our certifications

Certifications like FSSC 22000, ISO 9001, ISO 45001 and ISO 14001 are pillars of responsible, global-ready production. At Citrosuco, they support our mission to deliver juice that meets the highest standards of quality and sustainability.

 

A Clean Label Favorite: Orange Juice in the Spotlight

Health-driven choices are changing beverage consumption worldwide. The rise of non-alcoholic drinks is being fueled by a desire for health, naturality, going beyond just avoiding alcohol.

Orange juice is well-positioned to meet this demand: it is nutritious, naturally free from additives, and offers a trusted, transparent supply chain from grove to glass.

Orange juice: the classic favorite

🍊 Rich in vitamin C, folate, and potassium, essential for immunity, heart health, and bone strength

🌿 Naturally free from additives and alcohol

✨ Packed with antioxidants that help fight inflammation and protect cells

📍 Fully traceable from grove to glass, guaranteeing quality and transparency

🧃 Supports kidney health and helps maintain healthy blood pressure levels

🌿 Produced sustainably, combining natural benefits with responsible practices

Purpose beyond the product

Modern consumers want foods and beverages that support health, sustainability, and authentic experiences.

At Citrosuco, we deliver on these expectations through regenerative agriculture, low-carbon production, and innovation aligned with clean-label and circular economy trends. From grove to glass, our juice reflects the values that matter most today.

The shift toward healthier and more conscious beverage choices is here to stay. At Citrosuco, we are proud to be part of this movement offering juice that delivers purpose in every drop.

What’s your food chain really made of?

Decarbonization and traceability are improving the food supply chain. In a context of growing demand for transparency and climate responsibility, initiatives like carbon footprint tracking and credit generation are becoming key market differentiators.

Commitment to low-carbon production is a key factor in responsible sourcing and long-term competitiveness across the food industry.

Tracking impact, building trust

Initiatives such as emissions mapping and reduction programs help monitor carbon footprints throughout the production chain from field to port. By quantifying and certifying carbon reductions, these programs contribute to global climate goals and generate value through carbon credits.

This transparency offers customers and consumers clearer insight into the environmental impact of each product.

Decarbonization as a strategic advantage

The food and beverage sector faces growing demands for climate responsibility, and low-carbon practices are critical for competitiveness.

Citrosuco’s PSA Carbon Agro program embodies our strategic commitment to sustainable development. Through this initiative, we optimize agricultural practices to reduce emissions and generate certified carbon credits, creating both environmental and economic value.

Learn more about it

Decarbonization and traceability are strategic tools for building a future-ready food system. At Citrosuco, these pillars support innovation, transparency, and lasting competitiveness.

Summer kicks off with a fresh opportunity for NFC juice

Summer in the Northern Hemisphere drives a natural increase in demand for fresh, authentic beverages. NFC orange juice fits this moment perfectly, offering quality, transparency, and superior hydration.

Research shows that juice hydrates better than water alone, thanks to its natural balance of water, nutrients, and electrolytes.

NFC juice: light, tasty and perfect for hot summer days

🍊 Seasonal preference for fresh, natural drinks

🌱 Clean label free from additives and preservatives

🧃 Pure juice, aligned with global health trends

IFU Juice Conference 2025

The recent event in São Paulo brought together global leaders to discuss market trends, innovation, and sustainability in the juice industry. Key topics included new technologies to enhance juice quality and advances in sustainable practices shaping the future of NFC juice.

Brazilian producers played a central role in conversations on production and export. Sessions addressed functional beverages, circular packaging, and by-product valorization. The agenda also featured visits to major industry players, fostering collaboration and knowledge exchange across the global citrus supply chain.

NFC juice represents how the industry meets today’s demands with transparency, quality, hydration, and sustainability at every step.